Blauer Haken Instagram: So verifizierst du dich

Luca Brezing
Head of Sales

Luca is Head of Sales at Globalist and senses growth opportunities
up, like a truffle pig.

Stand: 24. Mai 2024
8 min Read time
Du hast Fragen an mich?
Let's connect!
Was du unbedingt wissen musst
The blue tick on Instagram/Facebook confirms the authenticity of personalities, brands and companies
Verification increases visibility, credibility and protects against counterfeiting
Certain requirements and applications are necessary for the blue tick

The blue checkmark on Instagram is a sign of verified accounts that are actually associated with the specified company or person.

It is almost as old as the platform itself and at least as legendary: the blue tick on Instagram. Now find out step by step how you can get Instagram verification with your Instagram profile.

Der begehrte blaue Haken

Beim blauen Haken on Instagram it is a verification badge that Authentizität of an account and identifies its owner as a public or prominent personality, influencer or brand. This verification is also available on other platforms, such as blaue Haken bei TikTok.

So sollen Nutzer einen Fake Account from the real person or company on Instagram and recognize the real owner.

Through its verification, the blue checkmark gives the accounts on social media a certain prestige and anderlines their importance on Instagram. This can be beneficial for individuals as well as for companies and organizations as it increases credibility, strengthens the trust of followers and improves reach and visibility on the platform.

What requirements does your account have to meet to apply for the blue tick?

In order to be approved for verification for the blue checkmark, your profile must meet a few requirements so that you are even eligible for the familiar checkmark.

  • Dein Instagram Profil muss öffentlich sein
  • There must be someone behind the Instagram account echte act as a person or brand.
  • Your Instagram profile must have a certain Relevanz and should have ~10,000 followers.
  • Dein Profil muss vollständig be. This means it must have a profile photo, a completed account bio and content should be published regularly on your account.

Once you meet these requirements, your account will be eligible for the badge on Instagram and you can now skip to the next section and find out where in your account you can apply for the blue tick.

Step by step to the blue tick: Verification on Instagram

Here I have step-by-step instructions on how to apply for the blue tick on Instagram:

Schritt 1: Öffne die Einstellungen in deinem Instagram Account

Go to “Settings” in your Instagram account:

Step 2: Go to your account

Wähle in deinen Einstellungen "Konto". Bei einem normalen Account sollten deine Einstellungen folgendermaßen aussehen:

For a business account, your settings could also look like this:

Step 3: Open the Instagram verification application

Wähle in deinen Konto Einstellungen nun "Verifizierung beantragen":

For a company account it could look like this. Select “Request verification” here too:

Step 4: Complete the Instagram verification application

In the last step, you fill out the information required for verification on Instagram:

Die Dauer des Verifizerungsprozesses

The length of the Instagram verification process can vary greatly depending on various factors such as the number of applications Instagram receives at a given time and the quality and completeness of the documentation subwithted. However, as a rule it can einige Tage bis zu mehreren Wochen time until the application is examined and a decision is made.

During this time, you should be patient and have realistic expectations about turnaroand time. Of course, Instagram makes every effort to thoroughly review each application to ensure that only authentic and legitimate accounts are verified and that no fake profile receives the badge. However, this thorough review may result in it taking longer to make a decision.

Nutze die Zeit während des Wartens weiterhin aktiv and engagiert to stay on Instagram to increase the chances of successful verification.

"Verification rejected!" Tips for rejection

Your application was rejected? Here are a few tips on what you can do now:

Unfortunately, you have to wait 30 days before you can subwith the next application. As soon as these are over, you can subwith the application again. Make sure that you meet the above requirements for the Instagram hook.

Alternativ kannst du in den direkten Kontakt go with Instagram. You find hier direct support. Let the support know about the matter and, ideally, point out things like fake profiles that iwithate you, media appearances of yours or notable mentions on the web.

Ich rate dir dringend from paid services or tools that promise to get the blue tick for your business. These are usually enormous überteuert and can simply help you keine Garantie to receive the hook.

Meta Verified: Den blauen Haken bei Instagram direkt kaufen

Meta is now with us Meta Verified or Instagram Verified also rolled out a paid option for the blue tick on private accounts in Germany. Meta thus follows Twitter’s “Twitter Blue” subscription model. The subscription costs 16.99 euros per month for users and was already published in the USA in February 2023.

According to Meta, nothing will initially change for users who were already verified before the subscription model. Meta himself writes in his Hilfebereich: “During the test phase, nothing will initially change for accounts on Instagram that have already been verified based on previous requirements.”.

Advantages of verifying your Instagram profile

Verifying an Instagram profile brings with it a whole range of benefits that can be of great benefit to individual accounts as well as to companies and organizations.

Zunächst einmal wird die Sichtbarkeit in the search results and in posts on Instagram increased by the blue tick. Verification makes your profile more discoverable and attracts more followers and interactions, leading to organic growth for your account.

And honestly - who wouldn't want that?

Another significant advantage is protection against fake accounts. The blue checkmark serves as protection against fraudsters and fake accounts that could impersonate the person or brand in question. This creates a clear distinction on social media between the authentic account and a possible copycat account.

Verification with the blue checkmark increases this Trustfaktor towards users. The presence of the blue tick means that followers and potential new followers have more trust in the profile and its content because they know that the real person or brand is communicating with them.

The prestige and prestige that the blue tick brings should also not be neglected. Profiles with Instagram verification through the blue tick enjoy a higher status in the Instagram community, which immensely increases the attractiveness of the account for new followers and cooperation partners.

Last but definitely not least, an account with Instagram verification also benefits exklusiven Funktionen, such as special filters and analysis tools that make it possible to anderstand followers and therefore your own target group much better. These tools can help promote organic profile growth and improve interactions within the community.

Overall, verifying an Instagram profile offers you or your company numerous advantages that have a positive impact on the reach, trust and growth of the account.

The blue check mark on Facebook

The blue tick on Facebook is also a verification badge, but not das gleiche!

It's important that you know that the blue tick on Instagram does not automatically lead to a blue tick on Facebook. However, it can increase the likelihood of success if you are already verified on Instagram.

The process for applying for a blue tick on Facebook is similar to getting verified on Instagram.

To subwith the application to Facebook, the profiles or pages must meet certain criteria, such as being public and authentic, having a clear presence, and adhering to Facebook guidelines.

Once the requirements are met, you can subwith the request for verification via the profile or page settings.

Conclusion on the blue tick on Instagram

The blue tick is a verification badge that confirms the authenticity of an account and inspires trust.

It offers other numerous benefits, such as increased visibility, protection against fake accounts and prestige and exclusive features.

You can apply using this step-by-step guide.

Viel Erfolg!

Do you have further questions about Instagram or Facebook? As Meta Ads Agentur We would be happy to answer this for you. Get in touch now!

Frequently asked questions about blue tick on Instagram

Wie bekommt man einen blauen Haken bei Instagram?

To get a blue tick, you must subwith a verification request and meet certain requirements. This includes public, real and relevant people or accounts.

Wer bekommt den blauen Haken bei Instagram?

The blue tick on Instagram is given to people, influencers, brands or companies who have public or prominent profiles and whose accounts have a certain relevance.

Was kostet es mich, den blauen Haken bei Instagram zu bekommen?

The Instagram verification service is free. There are no costs for the blue tick.

Wann wird man bei Instagram verifiziert?

The duration of the verification process on Instagram can vary; it usually takes a few days to several weeks until a decision about a possible award is made.

How many followers do you need for a blue tick?

There is no exact number of followers needed, but typically you should have ~10,000 followers to be considered for verification.

#BDSM

Business Development, Sales & Marketing.

The podcast for performance marketing and digital growth: We dive deep into concrete cases, analyze innovative strategies, discover new SaaS tools and give practical tips for marketers.

Jetzt Globalist
listen on Spotify!