Connected TV

Where branding on
Performance DNA
trifft.

We close the loop between high-end brand awareness and measurable direct response. With over 7 years of experience, we carry out CTV campaigns at the highest international level - data-based,
holistically and with managed flights. 

We combine high-impact brand awareness on the big screen with measurable demand in search, social and direct response. Globalist is one of the few providers in the German market, the CTV not isolated,
sondern systemisch thinks – data-based, flight-controlled and integrated into existing performance setups.

Selected Brands

Brands that have scaled with us from 0 to 7-digit meta ad sales

Portfolio · Success Stories

Growth ist kein Zufall.
Es ist Strategie.

Selected results from collaboration with e-commerce brands and scaleups — data-driven performance marketing, creative excellence, operator ownership.

2024 → 2026Outdoor · Dachzelte / Markisen / Camping
+66 %
Shop Revenue 2025
ARCTA
Top funnel strategy about interest, consideration and conversion.
Read case
Seit Juni 2025E-Commerce · Premium Headwear
+100 %
Umsatz Q1 2026 vs. Q1 2025
FAM.CAP
From a two-channel setup to an integrated growth system.
Read case
Buy & BuildE-Commerce Portfolio
9-stellig
Ziel-Umsatz der Gruppe
Globalist E-Commerce Group
We don't just buy stores — we transform them with the Globalist playbook.
Read case
Seit Sommer 2021Lüftungstechnik / E-Commerce
153×
Umsatzwachstum
Luftbude
Erst die Effizienz optimieren, dann das Budget skalieren.
Read case
FY 2024Fashion · Streetwear
10x
ROAS · Cross-Channel
Statement Clothing
Umsatzboost in Rekordzeit nach Cross-Channel-Übernahme — ⌀ Tagesumsatz bis zu 700 %.
Read case
FY 2024Consumer Goods
27x
ROAS · Launch
Olakala
Multi-stage campaigns with early access — direct conversion boost after launch.
Read case
FY 2024Luxury Beauty
13x
ROAS · No-Discount
Thisplace
Sales boost without a discount battle - promotional marketing for a luxurious cosmetics brand.
Read case
Markteintritt 2024Automotive · B2B
4,4 Mio
Reichweite DACH
Ford Trucks
Digital Marketing Lead for Ford Trucks’ market entry in Germany.
Read case
FY 2024Premium Coffee
La Marzocco
Opening of the German market with a traditional international brand.
Read case
FY 2024Home & Renovation
fenster.com
Increasing conversions through dynamic ad display.
Read case
FY 2024Clean Beauty
Nø Cosmetics
Erfolgreiches Cross-Channel-Marketing von Globalist × Nø Cosmetics.
Read case
FY 2024Fashion · DTC
Ladypolitan
High sales figures through video shopping ads on TikTok.
Read case
EM 2024Lifestyle · Outdoor
Schickling Grill
How the European Football Championship can be used for performance marketing.
Read case
FY 2024Versicherung
Die Bayrische
Innovatives Ad Design — Kreativität, die konvertiert.
Read case
FY 2024Hotellerie
Hotel Kaiserhof
Immediate lead generation for a hotel as an event location.
Read case
FY 2024Retail-Tech · B2B
Retail7
Qualified lead generation and CRM automation.
Read case
FY 2024Home · Design
Root Atelier
Build hype with hero products and expand the range.
Read case
FY 2024Recruiting · Industrie
Schubert
Recruiting through Meta Ads — highly qualified applications at affordable prices.
Read case
The solution to your problems

Your path to high-quality commercials that stand out – and stay

Our AI Commercial production team creates spots that are impressive: visually at the top level, strategically well thought out and maximally efficient.

Planning & Steering

Strategic planning across social, search and CTV. We use synergies instead of looking at channels in isolation.

Media & Visuals

Production of high-end creative assets that are specifically optimized for impact on the big screen without losing the sales focus.

Tech & Inventory

Use of ADSP and channel adoption tools to minimize wastage and achieve maximum reach in the relevant inventory.

Measurement

We don’t just measure success in impressions. We analyze the impact on direct response channels and use holistic tools for impact analysis.

Der "Full-circle Moment"

We are positioning CTV not as a standalone solution, but as a catalyst for the entire digital ecosystem.

Der Full-circle Ansatz: A user sees the brand story on CTV (High Impact), later converts via Meta or Google (Direct Response) and we measure this path seamlessly. We use the same tone and visual language across all touchpoints to maximize trust and recognition. Our strength is brand cross-channel both in visibility.

Research layer must be adapted to impact creation. Performance is prepared for advertising impact and qualitative brand presentation. Cost-effective CTV campaigns are prepared for the expected steps afterwards. If necessary, Globalist interlinks the advertising effect across the entire customer journey and thus completely links the upper and lower funnels using smart system logic.

Ready for the next step in the evolution of your media planning?

Der "Full-circle Moment"

We are positioning CTV not as a standalone solution, but as a catalyst for the entire digital ecosystem.

7+ Jahre Expertise

Our CTV logic is based on over 7 years of data-driven performance marketing. That's exactly why we anderstand how demand arises, how it shifts - and how it can be captured across channels

Full Inventory & Multi-Platform

We don’t buy CTV like display – but like range infrastructure. Whether managed IOs, PMPs or programmatic setups: We access the complete relevant CTV inventory and select the purchasing type based on goal, contact class and impact logic - not based on convenience.

Engineering Attention

Aufmerksamkeit ist kein Zufall – sie ist engineered.
Unsere Creative Unit optimiert Bewegtbild seit Jahren
on hook rate, viewing completion and impact.
We don't adapt CTV creatives, but rather build them for the big screen - without losing the sales focus.

Keine "Unmanaged Flights"

CTV is not a “set it & forget it” channel. Every flight is actively controlled – based on reach quality, frequency efficiency and impact data from Search & Social.

Performance Marketing Insights
So sehen die nächsten Schritte aus / 03 Phasen

Bereit durchzustarten?

Phase 01Strategy Call · ≈ 30 min
Phase 02Roadmap · 5–10 Tage
Phase 03Kick-Off · ≤ 7 Tage
Live · Slots offen
Phase 01 / Day 0
01

Strategy Call

Personal 1:1 with our strategists. We tear down your status quo, compare it against patterns from 150+ growth projects and define the first levers live — no slides, no pitch deck show.

30 Min Per Call Kostenfrei
Termin sichern
Tailored · 1:1
Phase 02 / Day 1–10
02

Roadmap

Data audit, lever mapping and quarterly plan — tailored to your setup. You receive a concrete sequence of hypotheses, tests & actions with priorities and KPI targets, rather than a generic checklist.

5–10 Tage Async + Workshop Maßgeschneidert
Plan starten
Premium · No-Wait
Phase 03 / Day ≤ 7
03

Projekt Kick-Off

Premium means: no onboarding limbo. Slack channel, tracking setup, asset briefings & Sprint 1 are up and running within a week — we lose no time between "contract signed" and "scaling up".

7 Tage Slack Inkl. Sprint-Modus
Slot reservieren

30 minutes — and you'll know how far we can take you.

Not a sales pitch. We mirror back the lever with the highest expected value for your setup — and if we aren't a fit, we'll tell you.

Ready for the next step in the evolution of your media planning?