About the company
As a subsidiary of GK Software, Retail7 is an absolute pioneer in retail technology! The company offers revolutionary software solutions that take retail to a new level. These solutions automate processes, take customer interactions to a whole new level and optimize sales channels.
Challenge
Retail7 was faced with the exciting challenge of generating qualified leads that met both the sales requirements and the company's strategic goals. Another challenge was to optimize the CRM system in order to make sales processes more efficient.
Goals
Generation of qualified leads on the Google and Meta platforms to support sales targets.
More efficient sales processes through the use of automated CRM solutions.
Improvement of lead quality through a common lead scoring system.