Meta
Ads
Selected Brands

Meta Ads Agency

Meta Ads with structure – data-driven & creative

Meta Ads offer enormous potential for your brand – and bring just as much complexity with them.
Target audiences, campaign structure, data privacy, creatives, advertising objectives – there are countless levers and it's easy to lose track.

Business Partner
Portfolio · Success Stories

Growth is no coincidence.
It's strategy.

Selected results from our work with e-commerce brands and scale-ups — data-driven performance marketing, creative excellence, operator ownership.

2024 → 2026Outdoor · Roof Tents / Awnings / Camping
+66 %
Shop revenue 2025
ARCTA
Top-funnel strategy across Interest, Consideration and Conversion.
Read case
Since June 2025E-Commerce · Premium Headwear
+100 %
Revenue Q1 2026 vs. Q1 2025
FAM.CAP
From a two-channel setup to an integrated growth system.
Read case
Buy & BuildE-Commerce Portfolio
9-figure
Target revenue of the group
Globalist E-Commerce Group
We don't just buy shops — we transform them with the Globalist playbook.
Read case
Since Summer 2021Ventilation / E-Commerce
153×
Revenue growth
Luftbude
First optimise efficiency, then scale the budget.
Read case
FY 2024Fashion · Streetwear
10x
ROAS · Cross-Channel
Statement Clothing
Revenue boost in record time after cross-channel takeover — avg. daily revenue up to 700 %.
Read case
FY 2024Consumer Goods
27x
ROAS · Launch
Olakala
Multi-stage campaigns with early access — direct conversion boost after launch.
Read case
FY 2024Luxury Beauty
13x
ROAS · No-Discount
Thisplace
Revenue boost without a discount war — promotional marketing for a luxury cosmetics brand.
Read case
Market entry 2024Automotive · B2B
4.4 Mio
Reach DACH
Ford Trucks
Digital marketing lead for Ford Trucks' market entry in Germany.
Read case
FY 2024Premium Coffee
La Marzocco
Opening the German market with an international heritage brand.
Read case
FY 2024Home & Renovation
fenster.com
Increasing conversions through dynamic ad delivery.
Read case
FY 2024Clean Beauty
Nø Cosmetics
Successful cross-channel marketing by Globalist × Nø Cosmetics.
Read case
FY 2024Fashion · DTC
Ladypolitan
High revenue figures through Video Shopping Ads on TikTok.
Read case
EM 2024Lifestyle · Outdoor
Schickling Grill
How the UEFA European Championship can be leveraged for performance marketing.
Read case
FY 2024Insurance
Die Bayrische
Innovative ad design — creativity that converts.
Read case
FY 2024Hospitality
Hotel Kaiserhof
Immediate lead generation for a hotel as an event venue.
Read case
FY 2024Retail-Tech · B2B
Retail7
Qualified lead generation and CRM automation.
Read case
FY 2024Home · Design
Root Atelier
Building hype with hero products and extending it across the range.
Read case
FY 2024Recruiting · Industry
Schubert
Recruiting through Meta Ads — highly qualified applications at low cost.
Read case

Meta Ads that reach your target audience –
and scale your brand profitably

Meta is one of the most powerful platforms in performance marketing – and has changed fundamentally in recent years. The era of granular setups and manual micro-management is over. Today it takes a deep understanding of how the platform learns, how it processes signals and where we as managers can truly make an impact.

As an experienced Meta Business Partner, we don't think of Meta as a "push channel" but as a data-driven system – with creative as the central lever.

Whether brand awareness, leads or profitable revenue scaling: it takes clean structure, solid analysis, testable creatives and a team that thinks in terms of your business model.

Our work doesn't end at campaign launch. We work along customer journeys, audience psychology, budget management, attribution and funnel building.

From the first impression through to retargeting – we extract the maximum from your Meta Ads.

Whether e-commerce, B2B or services: Meta provides access to millions of active users – but only with the right agency does reach become real performance.

System not push

Data-driven system

The era of manual micro-management is over. We read how the platform learns, which signals it needs – and where steering truly has an effect.

Creative First

Creative as the central lever

Algorithms learn from creative signals. Hook, Story, Proof, CTA – every format with a clear role in the customer journey.

End-to-End

Funnel & Attribution

From the first impression through to retargeting. We think in customer journeys, budget management and clean attribution.

The solution to your problems

Your path to Meta Ads that truly drive revenue

Efficiently structured campaigns, creative approaches and data-based decisions ensure that every budget achieves maximum impact. With a clear funnel strategy, scalable processes and continuous fine-tuning, revenues are grown predictably and brands are built sustainably.

Strategy

A Meta Ads strategy that fits your business

You get no generic solution – but a setup tailored to your market, your products, your target audience and your internal resources.

Every campaign serves a clear role, from brand awareness to performance objective.

Budget

A team that understands your ad budget

Your budget isn't just distributed – it's actively managed. With clear funnel logic, regular evaluations and a solid understanding of how attribution and the algorithm actually work.

We treat your budget as if it were our own – genuine efficiency instead of cookie-cutter campaign management.

Creative

Creatives with conversion focus – no pretty ads without impact

You get Meta ads that connect with people, trigger emotions and initiate purchasing processes. Whether video ads, stories, carousels, reels or partnership ads: every creative follows a psychologically considered structure – from hook to CTA.

Technology

Technical excellence – from pixel to consent

You get a stable data foundation: cleanly installed events, Conversion API, tracking integration and cookie compliance – correctly configured so the algorithm works with the right signals and you make business decisions on a reliable basis.

Sparring

A sparring partner – not a black-box agency

We work transparently, proactively and at eye level. You don't have to chase your data – we bring the knowledge and understanding to you. We actively share our expertise so you can make well-informed business decisions.

Performance Marketing Insights
Here's what the next steps look like / 03 Phases

Ready to get started?

Phase 01Strategy Call · ≈ 30 min
Phase 02Roadmap · 5–10 Days
Phase 03Kick-Off · ≤ 7 Days
Live · Slots open
Phase 01 / Day 0
01

Strategy Call

Personal 1:1 with our strategists. We break down your status quo, match it against patterns from 150+ growth projects and define the first levers live — no slides, no pitchdeck show.

30 Min Per Call Free of charge
Book slot
Tailored · 1:1
Phase 02 / Day 1–10
02

Roadmap

Data audit, lever mapping and quarterly plan — tailored to your setup. You get a concrete sequence of hypotheses, tests & measures with priorities and KPI targets, instead of a generic checklist.

5–10 Days Async + Workshop Bespoke
Start plan
Premium · No-Wait
Phase 03 / Day ≤ 7
03

Project Kick-Off

Premium means: no onboarding limbo. Slack channel, tracking setup, asset briefings & sprint 1 are in place within a week — we waste no time between "contract signed" and "scaling underway".

7 Days Slack Incl. Sprint Mode
Reserve slot

30 minutes — and you'll know how far we can take you.

No sales pitch. We reflect back the lever with the highest expected value for your setup — and if we're not the right fit, we'll tell you.

“What fascinates me about Globalist is this constant hunger for new ideas and your deep understanding of our platform – that clearly sets you apart from others and would be particularly interesting to me as a client.”

Meta about Globalist

Who benefits most from Meta Ads?

Meta Ads are worthwhile for everyone who wants to be visible and effective with their target audience on social media – regardless of industry, business model or company size.

Our Meta Ads agency works with:

E-Commerce brands that want to scale – with a focus on ROAS, UGC, video ads and retargeting.

Service providers & agencies that want to generate high-quality leads – locally, nationally or internationally.

Startups testing proof of concepts, validating target audiences or preparing product launches.

Companies with clear advertising objectives, from brand awareness through newsletter sign-ups to landing page conversions.

Brands that want to build communities – with ads that reach fans and buyers alike.

Meta Performance Marketing

Why Meta Ads for your brand are more important than ever

Nr. 1
Highest ROI of all social media platforms
3.24 Bn.
daily active users worldwide
100%
suitable for target audiences of all age groups

Meta is more than just Facebook. It is a powerful ecosystem of platforms, formats and data points that allows you to serve ads with pinpoint precision – across Facebook, Instagram, Messenger and the Audience Network. No other platform offers comparably precise targeting, so many insights and such immediate feedback on your ads.

With an experienced Social Ads Agency by your side, you extract the maximum from your campaigns. You reach your target audience where they spend time every day – with ads that are relevant, catch the eye and ideally sell directly.

Meta allows you not only to build branding and reach, but also to achieve hard performance goals: leads, revenue, shop conversions or app downloads – everything is possible. Whether e-commerce, services or coaching – you get the data you need to scale deliberately.

A well-thought-out campaign setup in Ads Manager, solid strategies and precise tracking are essential for sustainable success. With server-side tracking you secure valid data even in a world without third-party cookies and regain full control. This way you optimise not only the delivery but also the return on ad spend (ROAS) of your campaigns.

The combination of Meta advertising, data-driven optimisation and continuous testing makes Meta Ads campaigns the strategic lever of your entire marketing strategy – and not just an "add-on".

Particularly effective: thanks to Custom Audiences, retargeting and Lookalike Audiences, campaigns can be continuously refined, scaled and developed further – based on real user behaviour and measurable results.

And the best part: through close integration with your Conversion Rate Optimisation (CRO) you can ensure that you extract the maximum from every click.

Speak now with experienced experts

Don't just speak with sales, but with experts from the industry

Frequently Asked

What we're often asked.

You probably have a few burning questions.
You may already find initial answers in our FAQs.

Let's discuss everything else in a Strategy Call.

Strategy Call
11 Questions · 1 Answer: Strategy Call
01What does a Facebook Ads agency give me if I've already run ads myself?
Meta offers many opportunities – but also many pitfalls. As an experienced Facebook Ads agency we don't just handle the technical execution of your ads, but also take care of strategy, testing, creative logic and data-based campaign management that you can hardly manage alone.

In short: you get results, not tools.
02Why are Facebook Ads still relevant at all?
Because Facebook is still one of the largest social media platforms worldwide – with billions of active users.
Well-managed Facebook Ads reach your target audience more efficiently than many other channels. Combined with Instagram you get maximum reach, targeted engagement and predictable performance.
03What exactly does a Facebook Ads agency actually do?
A good agency doesn't just run ads.

We analyse markets, build audiences logically, structure campaigns by funnel stage, develop creative ads and continuously optimise for performance goals. This covers both classic Facebook advertising and ads on Instagram, Reels and Messenger.
04How do you differ from other ads agencies?
We are not a classic Facebook Ads agency that simply runs campaigns – we are deeply embedded in the Meta ecosystem. As a multiply certified partner we not only work with Meta but are regularly invited to strategy rounds and exclusive formats in San Francisco. We are involved in new features early and have direct access to contacts that go beyond standard support.

What makes us special: our experience. We don't just manage Meta campaigns, we scale business models – from startups to enterprise, locally and internationally. Our cases range from first ad tests to 7-figure monthly budgets across more than 10 countries. Internationalisation is not a buzzword for us – it's everyday business.

And: we never think only in ads. Through our broad service portfolio we are involved holistically in many projects – from performance marketing strategy through creative testing to technical integration. That means: we see the whole setup – not just the ad manager.
05How much budget do I need for successful Facebook Ads?
There is no one-size-fits-all budget.
What matters is: the advertising budget must match the target audience, the funnel and your advertising objectives. We advise you on how to scale even with a smaller budget – through sensible structure, clean tracking and strong ads.

What counts is not the amount but the logic behind it.
06What if my target audience isn't on Facebook at all?
This is often assumed – but the numbers usually tell a different story.

Facebook and Instagram together cover almost all age groups and areas of interest.

Through targeted targeting, Custom Audiences and retargeting you can efficiently reach even niche audiences.
We will check this together with you as a first step.
07How does analysis and reporting work with you?
You get no black box.
As a Facebook Ads agency with a performance focus, we deliver understandable evaluations, measurable KPIs and clear recommendations – not just dashboards.

We analyse every campaign on goal achievement, budget efficiency, audience quality and creative impact.
That is how Facebook advertising becomes genuine online marketing with impact.
08How much budget do I need for successful Facebook Ads?
There is no one-size-fits-all budget.
What matters is: the advertising budget must match the target audience, the funnel and your advertising objectives. We advise you on how to scale even with a smaller budget – through sensible structure, clean tracking and strong ads.

What counts is not the amount but the logic behind it.
09Do you also handle social media marketing beyond Facebook?
Our focus is on performance – that is Facebook Ads, Instagram Ads, TikTok Ads, Pinterest Ads and LinkedIn Ads.
If you additionally need organic social media marketing, we are happy to advise you strategically or work together with your in-house team or partner agency.
10Is Facebook advertising worthwhile for small businesses or startups too?
Especially then.
Meta Ads enable targeted push marketing from smaller budgets – ideal for testing initial audiences, validating products or generating leads.

As a Facebook Ads agency we know exactly how to start efficiently step by step – even without a large marketing department in the background.
11What role does the strategy behind the Facebook campaigns play?
A central one.
Without a marketing strategy Facebook advertising remains inefficient. We ensure that your campaigns are built sensibly in terms of content, technology and economics – with an aligned funnel, clear messaging, well-considered audience logic and clean budget deployment.

Performance doesn't come from tools – it comes from structure.