Tracking audit & error analysis
Review of the entire data setup incl. events, tags, pixels & consent flow.
There are plenty of numbers – but without a clean structure, none of it becomes strategy. With a consistent tracking setup, working attribution and clear reports, real learnings emerge, not estimates.
Without tracking there is no control. Yet the data setup in many companies is a patchwork: GA4 confuses, events are incomplete or duplicated, consent kills everything and every tool shows different numbers.
Tracking & analytics doesn't mean: measure as much as possible. It means: measure the right things — consistently across all platforms, with a structure that gives the team clarity.
Whether Meta CAPI, TikTok events, GA4, server-side tracking or CRM integration — we build a tracking system that is not just technically clean, but makes real decisions possible.
Selected results from collaboration with e-commerce brands and scaleups — data-driven performance marketing, creative excellence, operator ownership.
With a thoughtful setup, cross-channel structure and anderstandable reporting, your marketing data flow becomes a real control instrument — instead of a number maze. No gaps. No guesswork. Just clarity.
Review of the entire data setup incl. events, tags, pixels & consent flow.
Meta CAPI, TikTok events, Google Ads conversion tracking, GA4, Klaviyo etc. — consistent & synchronised.
Which events are truly relevant? Which need parameters? Which should be removed?
GDPR-compliant and data-rich at the same time — without blocking tracking.
Clean documentation, training & handover — so your team doesn't remain dependent on agencies.
You probably have a few burning questions.
You may already find some initial answers in our FAQs.
Let's discuss the rest in a Strategy Call.
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