The new Meta Product Announcements at a glance
The most important facts in brief
- 2 new ad formats are in development at Instagram
- Reminder displays
- Ads in the Instagram search results
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Better rankings & more sales through perfect content for your target group
A new ad format that makes it easier for businesses to remind their audience of upcoming events or product releases. With this format, eligible professional accounts on Instagram can promote existing posts with reminders to build awareness, anticipation and attention for upcoming events. People who opt in can receive three notifications about the event: one day before, 15 minutes before and at the time of the event.
The second ad format that Instagram will introduce. This allows companies to reach people who are actively searching for companies, products or content. The ads will appear in the feed that users can scroll through when they tap on a post in the search results.
Although these products are still being tested, Instagram is working to make them available to all advertisers in the future. The new ad formats have the potential to help businesses reach their target audience in an effective way by giving them more opportunities to be discovered and build connections with their audience.
Overall, with this announcement, Instagram offers a great opportunity for businesses to expand their reach and reach their target audience in a meaningful way. We will be looking at these new ad formats and how we can use them to support our clients' marketing objectives. As soon as there is news about the formats or their release, we will report again!
A new ad format that makes it easier for businesses to remind their audience of upcoming events or product releases. With this format, eligible professional accounts on Instagram can promote existing posts with reminders to build awareness, anticipation and attention for upcoming events. People who opt in can receive three notifications about the event: one day before, 15 minutes before and at the time of the event.
The second ad format that Instagram will introduce. This allows companies to reach people who are actively searching for companies, products or content. The ads will appear in the feed that users can scroll through when they tap on a post in the search results.
Although these products are still being tested, Instagram is working to make them available to all advertisers in the future. The new ad formats have the potential to help businesses reach their target audience in an effective way by giving them more opportunities to be discovered and build connections with their audience.
Overall, with this announcement, Instagram offers a great opportunity for businesses to expand their reach and reach their target audience in a meaningful way. We will be looking at these new ad formats and how we can use them to support our clients' marketing objectives. As soon as there is news about the formats or their release, we will report again!
Instagram recently announced the launch of two new ad formats designed to help businesses better reach their target audience and build more meaningful connections with their audience. The new formats include reminder ads and ads in Instagram search results.
As a shrewd media buyer, Jonas specializes in making campaigns on Meta effective for clients.
Better rankings & more sales through perfect content for your target group
As a shrewd media buyer, Jonas specializes in making campaigns on Meta effective for clients.
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